Johnnie Walker 尊尼获加 - 15年威士忌雪莉风味(导演版)
2020-11-26T11:53:37+00:00扫码使用新片场app投屏
丝滑且甜美! 传奇品牌Johnnie Walker创造了一款全新的单一麦芽雪莉酒,特别为年轻人定制。这个项目我们面临的挑战是如何抓住新一代人的想法,并且扩大一个经典传统品牌的吸引力。与一群朋友享受晚餐的同时,伴随着雪莉酒的余味分享佳肴,在干果和蜂蜜的微妙平衡中度过了一段美好的时光。这是我目前在中国拍摄的最精彩的TVC作品!
Smooth and Sweet! Legendary brand Johnnie Walker creates a new single malt Sherry, especially conceived for young people. The challenge here was to capture the imagination of new generations, widening the appeal of a typically traditional brand. A group of friends have a great time whilst enjoying dinner, and sharing food over a delicate balance of deep vanilla from the Sherry finish layered with dried fruit and honey. My best TVC shot in China, so far!
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